Pricing Audit

SERVICES

Creating a pricing guide is about so much more than putting numbers on a page. It's often one of the very first touchpoints your potential clients have with your business, and it has the power to build trust, answer questions, create excitement, and help the right people confidently say "yes."


Over the past 10+ years, I've worked in Customer Experience, Digital Business and Marketing before building my own photography and consulting business.


During that time, I've seen firsthand how small changes in communication, pricing, structure and customer experience can completely transform the way clients perceive a business.

"An absolute Game Changer!"

My goal isn't to tell you what to charge or to turn your business into someone else's. It's to help you create pricing that feels sustainable, offers that make sense, and a pricing guide that truly reflects the value of what you do.



Whether we're making a few thoughtful improvements or completely rethinking your client experience, I'm so grateful to be part of your journey.

I can't wait to dive into your business with you and create something you're genuinely proud to send to every future client.


Quick Review



  • Detailed review of your current Pricing Guide, including layout, design, content & customer experience
  • 20–30 minute personalised video walkthrough
  • Personalised PDF summary with all recommendations, action points & priorities



CHF 300 incl. 8.1 MwSt.

Deep Dive



  • Detailed review of your current Pricing Guide, including layout, design, content & customer experience
  • 90-minute strategy session (incl. recording)
  • Questions, discussion & live recommendations
  • Personalised PDF summary with all recommendations, action points & priorities



CHF 750 incl. 8.1 MwSt.

Strategy Intensive



  • Detailed review of your current Pricing Guide, including layout, design, content & customer experience
  • Review of your current offers, packages & pricing structure
  • Review of your add-ons and upselling opportunities
  • 90-minute strategy session (incl. recording)
  • Questions, discussion & strategic recommendations
  • Personalised 90-Day Priority Roadmap, including action points, priorities & package/pricing recommendations
  • 30-minute follow-up strategy call 3–6 months after implementation


CHF 1'500 incl. 8.1 MwSt.


Complete Business Strategy Intensive


  • Comprehensive audit of your entire client journey, including detailed comments and recommendations
  • Detailed review of your Pricing Guide (layout, design & content)
  • 3x 90-minute strategy session (incl. recording)
  • Questions, discussion & strategic recommendations
  • Personalised 90-Day Priority Roadmap, including action points, priorities, package & pricing recommendations
  • This audit includes: Website, Inquiry form, Auto reply, Pricing Guide, Booking flow, Emails, Contract, Welcome Guide, Upsells, Offboarding


CHF 5'500 incl. 8.1 MwSt.

BOOK YOURSELF A DISCOVERY CALL

“Max was a huge help in developing our media kit and rate sheet. She took the time to explain everything to us and gave us really useful tips. Now, as influencers, we can confidently offer our clients the right packages and feel more secure and taken seriously during negotiations. Since working with Max, we’ve been closing significantly more deals - and at higher prices.”

INVEST IN A CLIENT EXPERIENCE THAT REFLECTS THE VALUE OF YOUR BUSINESS.


A great Pricing Guide is about far more than presenting your prices. It's about creating clarity, building trust and helping potential clients confidently take the next step.

Whether we're reviewing your Pricing Guide or taking a deep dive into your entire client journey, every recommendation is made with one goal in mind:

Helping you create a business that feels more intentional, more sustainable and easier for your ideal clients to say yes to.

Because when your communication, pricing and customer experience work together, your business doesn't just look more professional - it feels better to run.


I'M MAX,

YOUR BUSINESS BESTIE & FANGIRL

 

I’m the heart and soul behind MaxwellArt Photography and someone who’s always been obsessed with what makes experiences feel effortless, authentic, and human.


Before diving full-time into photography, I worked in communication and customer experience for national & international brands, shaping how they connect with people and create trust via different strategies and channels.


Now, I bring that same strategic insight to creative entrepreneurs and small businesses - helping you build systems, experiences, and relationships that actually feel good for both you and your clients.


Small note before we dive in:


Let’s keep it real for a second: I’m not a licensed financial advisor, communication specialist, or business therapist (though I’ve definitely had my fair share of “coach moments” with clients).


What I share comes from experience - years of building a creative business from scratch, learning what works, what doesn’t, and what keeps you sane in the middle of it all.


Everything I teach or suggest is based on real-life practice, not textbook theory.


My focus is to help you understand your own flow, build systems that feel right for your personality, and communicate with confidence.


Think of me as that business-savvy friend who’s been through the chaos and figured out how to make it work - not someone handing you a one-size-fits-all formula.